Privacybeleid

Privacy policy
Laundry Total B.V. (Laundry Total, ‘we’ or ‘us’) is committed to protecting and respecting your privacy. We collect, use and are responsible for certain personal information about you. When we do so we are subject to the General Data Protection Regulation (GDPR) and any other applicable data protection laws. We are responsible as ‘controller’ of that personal information for the purposes of those laws.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

1. Information we collect from you
We will collect and process the following information about you:
Information you give us. This is information about you that you give us by filling in forms on our website or by corresponding with us by phone, e-mail or otherwise. It includes information you provide when you use our site, purchase our goods and services, subscribe to a mailing list, search for a product, email favourite products or compared products using the website form, interact through webchat or request more information and when you report a problem with our site or a service or operational issue. The information you give us may include your name, address, date of birth, e-mail address and phone number, payment details such as credit card or bank account details, your responses to surveys, relevant details about the company or business you work for and business sector you operate in.

Information we collect about you. With regard to each of your visits to our site we will automatically collect the following information:
Technical information, including the Internet Protocol (IP) address used to connect your computer to the internet, any login information, details entered into any form submission, browser type and version, time zone setting, browser versions, operating system and platform, device and device types.

Information about your visit, including the full Uniform Resource Locators (URL), clickstream to, through and from our site (including date and time), products you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page and any phone number used to call our customer service number.

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Information we receive from other sources. We collect most information from you directly as explained above however we may also collect information from publicly accessible sources e.g. Dutch Trade Register or directly from a third party. We are working closely with third parties (including, for example, business partners, sub-contractors in technical, payment
and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies). They may provide the information collected when you visit our sites or otherwise as set out above.

2. How we use your information
We use information held about you in the following ways:
Information you give to us. We will use this information:
To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us.

To make searches about you or your business/ organisation at credit reference agencies. The agencies may record details of searches whether or not we agree to enter into an agreement with you. We may use credit-scoring methods to assess whether or not to enter into an agreement. The information may also be used for identity verification, debtor tracing, to prevent money laundering and to help without credit-risk and fraud prevention activities.

To notify you about changes to our service.

To ensure that content from our site is presented in the most effective manner.

For our marketing purposes. We would like to contact you by post, email, SMS and telephone about goods and services that we provide that we think you may be interested in and where we have (i) a legitimate interest to do so for existing customers based on your similar previous purchases or (ii) otherwise on the basis of consent, in conformity with the GDPR and the Dutch Telecommunication Act as set out below in section 3. You can tell us to stop marketing you at any time. This opportunity will be given to you in each post, email, SMS and during every phone call.

To provide you, or permit selected third parties to provide you, with information by post, email, SMS and telephone about other goods or services that we feel may interest you in conformity with the GDPR and Dutch Telecommunication Act as set out below in section 3. Where we permit selected third parties to use your data, we will only do this where we are satisfied that there is a legitimate legal basis under the GDPR (as set out below in section 3) to do so and we (or they) will only contact you for this purpose by electronic means only if you have consented to this.
Information we collect about you. 

We will use this information:
To administer our site and for internal operations, including, data analysis, testing, research, statistical and survey purposes.
To improve our site to ensure that content is presented in the most effective manner.
As part of our efforts to keep our site safe and secure.
To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you.
To make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.
Information we receive from other sources. We will combine this information with information you give to us and information we collect about you. We will use this information and the combined information for the purposes set out above (depending on the types of information we receive).

3. Reasons we can collect and use your personal information
The law on data protection sets out a number of different legal grounds upon which organisations can rely to allow the collection and processing of personal data. We rely on the following as set out below:

Consent
In some cases we will specifically ask for your consent to process your data e.g. by ticking a box or confirming verbally that you consent. In these cases we will always clearly explain what we will do with your data and will keep a record of your consent. You can withdraw your consent at any time. If you are not yet a customer, we will only send you marketing updates about our products and services if you have given us prior consent through a clear opt-in. We will request this consent separately and transparently. We will only contact you by electronic means (e-mail or SMS) where we have your consent to do so. You can tell us to stop marketing you at any time.

Contractual Obligations
In other cases, we will need to use your personal data to actually do what you are asking us to do and to perform our contract with you. E.g. to deliver a piece of equipment to you we will use your name and address and to provide a repair service we will pass details to our engineers.

Legal Compliance
If the law requires us to, we may need to collect and process your data to comply with our legal and regulatory obligations.

Legitimate Interest
In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests. For example, we will use your purchase history to send you or make available personalised offers that we think will be of interest to you and your business. We will also use your address and phone number to contact you with direct marketing information by post and phone, telling you about products and services that we think may be of interest to you and your business. This means that for existing customers, we rely on our legitimate interest to send you promotional communications without prior consent. However, you have the right to opt out of these communications at any time.

Further, if you are a legal entity or a natural person acting in the exercise of your profession or business, we may contact you by post, telephone, email, or SMS regarding our goods and services if your contact details are publicly available and intended for such communications. If your contact details are not publicly available, we will seek your prior explicit consent before sending marketing communications. You have the right to opt out of these communications at any time.

4. Who we share your personal information with
We share your personal information:
With any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries. We share data within our corporate group to provide seamless services, improve our offerings, and ensure the best customer support. The information shared allows us to provide you with enhanced services, conduct business administration, manage our contractual obligations, and ensure compliance with legal requirements.

With selected third parties including:
Business partners, suppliers, delivery companies and sub-contractors for the performance of any contract we enter into with them or you;
Website hosts and analytics and search engine providers that assist us in the operation, improvement and optimisation of our site; and
Organisations that help us focus our marketing activities on businesses that share similar characteristics as our customers;
In order to enter into a contract with you we will provide your personal information to credit reference agencies (CRAs) and they will give us information about you/your business, such as about your financial history. We do this to assess creditworthiness and product suitability, check your identity, manage your account, trace and recover debts and prevent criminal activity. We will also continue to exchange information about you/your business with CRAs on an ongoing basis, including about your settled accounts and any debts not fully repaid on time. CRAs will share your information with other organisations. The identities of the CRAs, and the ways in which they use and share personal information, are explained in more detail at http://www.experian.co.uk/crain/index.html You have rights under the GDPR regarding your personal information, including the right to access, correct, and, in some circumstances, object to the processing of your data as set out in section 8 below. We only allow our service providers to handle your personal information if we are satisfied they take appropriate measures to protect your personal information. We also impose contractual obligations on service providers relating to ensure they can only use your personal information to provide services to us and to you.

In the event that we sell or buy any business or assets, in which case we will disclose your personal data to the prospective seller or buyer of such business or assets. The recipient of the information will be bound by confidentiality obligations.

5. Our marketing
We may use your personal information to send you updates (by email, text message, telephone or post) about our products or services, including exclusive offers, promotions or new products or services.

We have a legitimate interest in processing personal information of existing customers for promotional purposes to keep you informed about relevant products and services. This means – as set out above in section 3 - we do not usually need your consent to send you promotional communications to existing customers. However, you always have the right to opt out of these communications at any time. However, where consent is needed, if you are not yet a customer, we will only send you updates about our products and services if you have given us prior consent through a clear opt-in. We will ask for this consent separately and clearly.

Our holding company, Vanilla Group Limited has access to certain personal data to analyse our marketing activities and customer interactions. This analysis helps our holding company to provide recommendations that make our marketing efforts more effective and relevant. For example, our holding company may suggest that we reach out to specific customer groups based on their preferences and past interactions. We only share information necessary for this purpose, such as contact details, interaction history, transaction information, and relevant feedback. This data processing is based on our legitimate interest in optimizing our marketing and providing you with more tailored services. You can object to this processing at any time by contacting us at [email protected]. We have entered into a intra group data processing agreement that defines our responsibilities for this data processing.

We will always treat your personal information with the utmost respect and never sell or share it with other organisations outside the group for marketing purposes.
You have the right to opt out of receiving promotional communications at any time by:
Contacting us at [email protected]
Using the “unsubscribe” link in emails or “STOP” number in text messages
Updating your marketing preferences on our preference centre
6. Where we store your personal data
Information may be held at our offices and those of our group companies, third party agencies, service providers, representatives and agents as described above. (See above “Who we share your personal information with”)

As several of our group companies are located in the UK, the data that we collect from you may be transferred to, and stored at, and processed by staff operating outside the EEA such as to the UK or otherwise who work for us or for one of our suppliers. These transfers are subject to special rules under the applicable data protection laws as some non-EEA countries (such as the United States of America) do not have the same level of data protection laws as the EEA. The European Commission made an adequacy decision (Article 45 GDPR) with regard to the UK, stating that the UK currently offers an appropriate level of protection in national law. This means that no additional safeguards have to be implemented for transfers to the UK.

However, we will ensure that any transfer to third countries complies with data protection law. Our standard practice is to use standard data protection “model” clauses that have been approved by the European Commission and, if required, conducting a Data Transfer Impact Assessment (DTIA) and assessing whether any additional measures are necessary to guarantee an appropriate level of protection of the Personal Data. If you would like further information please contact us.

All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using SSL technology. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

7. How long we keep your information for
We will keep your personal information while you have a contract with us or we are providing products and services to you. Thereafter, we will keep your personal information for as long as is necessary:
To respond to any questions, complaints or claims made by you or on your behalf;
To show that we treated you fairly;
To keep you updated about new products and services that we think will be of interest to you and your business;
To keep records as required by law.
We will not retain your personal information for longer than necessary for the purposes set out in this policy. Different retention periods apply for different types of personal information. When it is no longer necessary to retain your personal information, we will delete or anonymise it.

8. Your rights
You have the following rights, which you can exercise free of charge:
For further information on each of those rights, including the circumstances in which they apply, please contact us. Our contact details are: [email protected].

If you would like to exercise any of those rights, please contact our Data Privacy Manager:
You have the right to ask us not to process your personal data for marketing purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at [email protected] or by visiting our preference centre. Access The right to be provided with a copy of your personal information (the right of access)

Rectification
The right to require us to correct any mistakes in your personal information To be forgotten The right to require us to delete your personal information—in certain situations

Restriction of processing
The right to require us to restrict processing of your personal information—in certain circumstances, e.g. if you contest the accuracy of the data Data portability The right to receive the personal information you provided to us, in a structured, commonly used and machine-readable format and/or transmit that data to a third party—in certain situations

To object
The right to object: – at any time to your personal information being processed for direct marketing (including profiling); – in certain other situations to our continued processing of your personal information, e.g. processing carried out for the purpose of our legitimate interests. Not to be subject to automated individual decision-making The right not to be subject to a decision based solely on automated processing (including profiling) that produces legal effects concerning you or similarly significantly affects you Withdraw consent The right to withdraw the consent you have given for the processing of your personal data.

You also have the option of lodging a complaint with the Dutch Data Protection Authority or instituting judicial proceedings.

9. Cookies
This website uses cookies. Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

Cookies are small text files that can be used by websites to make a user's experience more efficient.
The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.
This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.